Terms & Conditions
These Terms and Conditions ("Terms") govern your use of our website and the law firm marketing services ("Services") provided by Premier Lawyer Marketing, LLC ("us", "we", or "our"). By accessing premierlawyermarketing.com or entering into a Service Agreement, you agree to be bound by these Terms.
1. Scope of Law Firm Marketing Services
The specific scope of Services—including deliverables such as legal SEO, attorney PPC management, intake optimization, reputation management, content development, reporting, timelines, and fees—will be defined in a separate Master Service Agreement (MSA) or Statement of Work ("SOW"). These Terms are incorporated into every active SOW.
2. Payment Terms
The Client agrees to pay all fees stated in the SOW. Retainers and management fees are typically due in advance of each service period. Late payments may incur a 1.5% monthly interest charge and may result in suspension of Services, campaign management, or related account access until outstanding balances are paid.
3. Intellectual Property
Each party retains ownership of its pre-existing intellectual property. Work Product created by Premier Lawyer Marketing, LLC during the engagement— including campaign structures, landing page designs, ad creative, reporting frameworks, and proprietary processes—remains our property until payment is received in full. Upon full payment, we grant the Client a non-exclusive, perpetual license to use final delivered Work Product for its law firm operations.
4. Client Responsibilities & Bar Compliance
The Client is responsible for providing timely access to website platforms, CRM/intake systems, analytics tools, ad accounts, call-tracking systems, and brand assets required to perform the Services. The Client also remains solely responsible for compliance with applicable state bar rules, attorney advertising regulations, and ethics requirements governing legal marketing. Delays in providing access or approvals may affect timelines and performance.
5. Confidentiality
Both parties agree to maintain the confidentiality of non-public information shared during the engagement, including campaign strategy, intake data, financial terms, and performance metrics. This obligation continues after termination of the agreement.
6. Termination
Unless otherwise stated in the SOW, either party may terminate with thirty (30) days' written notice. We may terminate immediately for material breach, including non-payment or failure to fund agreed advertising budgets. Upon termination, the Client remains responsible for fees and work completed through the termination date.
7. Performance Disclaimer
Services are provided on a best-effort basis. We do not guarantee specific outcomes such as case volume, consultation volume, search rankings, cost per lead, cost per signed case, or revenue, as results depend on market conditions, competition, practice area, intake quality, budget, and factors outside our control.
8. Limitation of Liability
Our total liability for any claim arising from the Services or website shall not exceed the agency management fees (excluding media spend) paid by the Client to Premier Lawyer Marketing, LLC during the one (1) month preceding the claim. We are not liable for indirect, consequential, or punitive damages.
9. Governing Law
These Terms are governed by the laws of the State of Missouri, without regard to conflict-of-law principles. Disputes shall be resolved through binding arbitration or courts located in Missouri, as specified in the applicable SOW.
10. Changes to Terms
We may update these Terms to reflect legal, regulatory, or operational changes. Continued use of our website or Services after updates constitutes acceptance of the revised Terms.